This volume boosting spray with a directional-delivery system is applied at the roots to provide extra lift, volume, body and bounce that lasts throughout the day.

Creates substantial lift and support at the roots.

Leaves hair feeling ...More

This luxuriously rich conditioner thickens with Oat Protein Complex while protecting the hair with Quadramine Complex.

Hair looks and feels thicker and fuller and is more responsive to styling.

This luxuriously rich shampoo thickens with Oat Protein Complex while gently cleansing hair.

Hair looks and feels thicker and fuller and is more responsive to styling.

This color-preserving conditioner protects the vibrancy of color-treated hair with Joico's exclusive Multi-Spectrum Defense Complex.

Hair color lasts longer; hair is softer, more manageable and stronger.

This color-maintenance shampoo gently cleanses while protecting the vibrancy and longevity of color treated hair without disturbing color molecules.

Hair color lasts longer; hair is softer, more manageable and stronger.

This weightless daily conditioner maintains optimum moisture balance, instantly detangles and eliminates static without buildup.

Hair is radiant with increased body and manageability.

Fortified with starflower oil, this daily conditioner helps to prevent moisture loss on dehydrated hair while restoring resiliency and shine.

Leaves hair strong, healthy and beautifully resilient.

Protects against cuticle damage.

Fortified with Quadramine Complex and panthenol, this weightless leave-in detangler protects and adds moisture for an all-day benefit.

Delivers protection against thermal styling.

Shiny, manageable tangle-free hair ...More

Fortified with Quadramine Complex and panthenol, this weightless leave-in detangler protects and adds moisture for an all-day benefit.

Delivers protection against thermal styling.

Shiny, manageable tangle-free hair that's ...More

This professional quality chelator removes chlorine, which can turn blonde hair green, and leaves hair feeling moisturized and conditioned.

Also excellent for removing styling product buildup and mineral deposits ...More

Reconstructs, strengthens and detangles dry, damaged hair with K-PAK's Keratin Silicone Complex.

Hair feels smooth, silky and shiny with vitality and bounce.

K-PAK Reconstructor contains the highest amount of Quadramine Complex than any other product in the Joico family.

Hair is left shiny, strong and in a healthy, manageable state.

K-PAK Reconstructor results in an ...More

This weightless, foaming leave-in protectant, featuring K-PAK's Keratin Silicone Complex finalizes the reconstruction process by sealing the cuticle and providing thermal and environmental protection to the hair.

Detangles, adds ...More

This intense leave-in reconstructive liquid protein spray offers fine hair strength, shine and support without added weight.

Fine, lifeless hair has restored vitality, strength and elasticity.

Clinical results show ...More

Replenishes moisture and lipids to overly dry, damaged hair, rendering it manageable, soft, shiny and hydrated.

Seals the cuticle and improves elasticity.

This shine serum, featuring K-PAK's Keratin Silicone Complex, protects, polishes and seals the cuticle while helping to prevent split ends and frizziness.

Hair is left glossy, healthy and weightless.

Nourishes and moisturizes hair as well ...More

Medium-hold hairspray provides ultimate protection while delivering flexible styling, healthy body, volume and control that lasts all day.

Leaves hair feeling soft, natural, touchable and brushable.

Begins the reconstruction process using a unique cream foundation enriched with Joico's exclusive Keratin Silicone Complex.

Gently cleanses the hair while enhancing its elasticity, strength and shine.

Weightless, alcohol-free foam protects hair from dryness and dullness caused by thermal styling as well as leaving hair strong and healthy.

Delivers exceptional body, volume and support for any hairstyle.

Gives hair exceptional flexible hold ...More

This shampoo-soluble pomade creates separation and definition in textured styles while imparting incredible shine, and adding moisture to ensure hair's pliability.

The perfect high-gloss shiny finish on dry, styled hair.

This weightless, shine-enhancing spray provides a high refractive index to add incredible shine to all hair types.

Helps control frizz and split ends.

Extra shine and luster on all finished hairstyles.

Provides excellent support, control and shine for styling without flaking.

UV protectants condition and protect against daily environmental stress.

Maximum styling control, body and shine to support hard-to-hold hair.

This alcohol-free, medium-hold gel adds pliable control, volume and shine during the styling process. Does not flake and dries quickly.

UV protectants condition and protect against daily environmental stress.

Hair has touchable control with a vibrant, ...More

A versatile, alcohol-free sculpting and setting lotion that provides light to medium hold.

Great for blow-drying, setting, sculpting and creating wet looks.

UV protectants condition and protect against daily environmental ...More

This firm-hold aerosol spray locks in finished style for all-day hold and support.

UV protectants protect against daily environmental stress.

An excellent humidity-resistant firm-hold spray that maintains hairs shape throughout the day.

This humidity-resistant, fast-drying working and finishing aerosol spray provides light-to-medium hold while leaving hair shiny and touchable.

UV protectants protect against daily environmental stress.

Hair is flexible, touchable with ...More